Privacy

The short version: we use your details to tell you about prpl, and for nothing else.

What we collect

When you join the waitlist we keep your first and last name, your email address, your phone number, and where you came from (for example, a link on Instagram). This site sets no cookies.

Why

To tell you when prpl launches and to send you news about prpl by email, text message or WhatsApp.

Who can see it

Only the prpl team. Your details are kept in a Google Sheet, so Google stores them for us. We don’t sell your details or share them with anyone else.

How long we keep it

For as long as you want to hear from us. Ask us to delete your details at any time and we will.

Changing your mind

To see, change or delete your details, message us on Instagram at @prpl.care.

Last updated 28 October 2026.